We’ve Made Some Updates
We’ve released seven new improvements and changes to Vista
UM is now Near
UM, the leader in mobile location data, joins Near, the world’s largest source of intelligence on people and places, to make it easier for customers to gain critical insights from our combined data to improve business operations.
The strategic acquisition of UM will enable Near to enhance its portfolio of data intelligence products for its customers in the US market.
We’ve launched our new CEL/CDL Expanded Report, removed the CEL-CDL Distance Report, and introduced the new GeoSocial Affinity Report.
We’ve introduced more geographic context for non-US countries, launched the Visitation Over Time insight in Canada, and added Brand Affinity in Canada as well.
We’ve upgraded our help section with an easier to navigate interface and all new content, including case studies and how to guides written by our expert team of analysts.
Insights provided by UM in any study mentioned are aggregated and de-identified, not tied to any single device or individual. UM adheres to GDPR and CCPA and has been certified for privacy compliance by Verasafe, an independent third party.