About Gladys Kong
Chief Executive Officer, UM
Gladys Kong is CEO of UM, a location insights company, and an expert in mobile technology and data solutions. Gladys is dedicated to innovating and developing new ideas within technology startups. Since joining UM as chief technology officer (CTO) in 2012, Gladys has been responsible for transforming the company from a social media app publisher to a leading mobile advertising company. Promoted to CEO in 2015, Gladys transformed the company again, this time recruiting a team of data scientists to expand UM and provide location data and insights to companies across a range of industries, including commercial real estate, retail and tourism.
Gladys’s tenure in technology is extensive: She was CEO and co-founder at GO Interactive, a social gaming firm, from 2007 to 2012. Prior to that, she was vice president of engineering at Snap.com, and vice president of R&D at tech incubator Idealab, where she helped create numerous companies, including Evolution Robotics, Picasa, X1 Technologies, and many more.
Gladys holds a B.S. degree in Engineering and Applied Science from California Institute of Technology and an M.S degree in Computer Science from the University of California, Los Angeles. Gladys participated in UCLA’s CoBase Project, where she conducted research and development on intelligent and cooperative access methods to distribute large-scale database systems.
She is currently on the board of directors for Innovate Pasadena, a nonprofit organization promoting technology innovation and entrepreneurship by supporting collaboration across businesses and education to attract companies, entrepreneurs, innovators and capital to the broader community.
In 2015 and 2016, Gladys was named one of Business Insider’s “30 Most Powerful Women in Mobile Advertising”. In 2016, Mobile Marketer named her one of the 25 “Mobile Women to Watch”. Her expertise and passion for innovation has directly contributed to UM being ranked #16 in The Wall Street Journal’s Top 50 Start-ups and listed as one of Fast Company’s “50 Most Innovative Companies”, one of OnMedia’s Top 100 Private Companies, and one of the “Best Entrepreneurial Companies in America” by Entrepreneur magazine.
Insights provided by UM in any study mentioned are aggregated and de-identified, not tied to any single device or individual. UM adheres to GDPR and CCPA and has been certified for privacy compliance by Verasafe, an independent third party.