COVID-19 Impact Research Resources
COVID-19 insights, research, and resources based on de-identified & aggregated mobile location data.
Data sets that identify periods of close proximity between devices for large populations
Data sets that measure social distancing for geographies around the world
Data sets that measure foot traffic to retail locations and physical spaces in near-real-time
Our COVID-19 Mission Statement
COVID-19 is a worldwide pandemic that has profoundly impacted every aspect of life across the globe. UM is committed to deliver mobile location data sets that answer critical epidemiological, resource planning and economic questions to power crucial decision making in this challenging time. We are committed to providing low cost data to research groups focused on containing the spread of the disease as well as to our customers whose business are also severely impacted by COVID-19. In cases where data can be used immediately for modeling, forecasting and decision-making that can save lives in places that are hardest hit by the pandemic, we will donate our data for free to those causes.
Richness of data and depth of insights
Strong collaboration and engagement with research community
Transparency — Data size, sources, bias, observability, methodology
Privacy — De-identified data, aggregated data (when possible) & no contact tracing
Speed of delivery
Statement On Privacy and Contact Tracing
Our reports are developed to be helpful while adhering to stringent privacy protocols, including compliance with GPDR and CCPA. Personally identifiable information such as name, address, email, phone are not made available at any point. All device information is de-identified and wherever possible data is provided in aggregate. Devices included in our data pool have turned on the Location Services setting on their Android or iOS device, based on an agreement with the individual app publisher. This protocol is stringently enforced by the operating platforms. Our data is meant for aggregated and de-identified insight generation. Any derivative work that attempts to isolate individuals or match a device to individual health data in order to track movement is not allowed.
Provided and maintained by UM
UM offers location intelligence and mobile data solutions to the largest organizations in the world and provides assistance in using mobile data to answer strategic business questions.
Insights provided by UM in any study mentioned are aggregated and de-identified, not tied to any single device or individual. UM adheres to GDPR and CCPA and has been certified for privacy compliance by Verasafe, an independent third party.