We In The Data Industry Need To Take Privacy And Security More Seriously
UberMedia has long been an industry leader in providing secure, privacy-safe data solutions, and now we’re calling on the rest of the industry do the same.
For Forbes, UberMedia CEO Gladys Kong wrote about how marketers have been playing fast and loose with consumers’ personal information, and how governments across the world are enacting strict data privacy laws to curb marketers’ data-collection capabilities. The laws are only going to get more strict if the industry doesn’t start being proactive and self-regulating, Kong predicts. Read the full story here.
Insights provided by UM in any study mentioned are aggregated and de-identified, not tied to any single device or individual. UM adheres to GDPR and CCPA and has been certified for privacy compliance by Verasafe, an independent third party.